AI Insights · Timothy · July 2025
Top Toddler Games Performance in the US: Q2 2025
Explore the performance trends of the top toddler games on a unified platform in the US during Q2 2025, with insights on downloads, revenue, and active users.
In the second quarter of 2025, the US market saw notable trends in the performance of top toddler games on a unified platform. Data from Sensor Tower reveals intriguing patterns in downloads, revenue, and active users.
Candy Crush Saga by King showed a decline in weekly revenue from about $13.7M at the start of April to around $10.1M by the end of June. Downloads decreased from 142K to 116K, while weekly active users fluctuated, eventually stabilizing around 5M.
Lingokids - Play and Learn from Monkimun Inc experienced a steady revenue trend, starting at approximately $408K and closing the quarter at $373K. Downloads decreased from 72K to 58K, while active users peaked at 559K in early May before settling at 425K.
ABCmouse: Kids Learning Games by Age of Learning, Inc. saw a moderate decline in revenue from $360K to $326K. Weekly downloads fluctuated slightly, ending at 38K, and active users dipped from 672K to 543K.
Kids Learning Games - Kiddopia reported a revenue trend that remained relatively stable, hovering around the $210K mark throughout the quarter. Downloads increased from 22K to 35K, and active users rose from 57K to 69K by the end of June.
Finally, Epic - Kids' Books & Reading by Epic Creations, Inc. observed a slight decline in revenue from $182K to $163K. Downloads decreased from 18K to 10K, while active users increased from 393K to 274K.
These insights from Sensor Tower provide a snapshot of the evolving market dynamics for toddler games in the US, with further details available on their platform.